by MagnoliaMediaGroup | Sep 28, 2022 | blog
It’s 2022 – nobody reads their mail, right? Believe it or not, that’s not necessarily true. Nonprofitpro.com calls direct mail “the workhorse of fundraising” and states that a few years ago, response rates for email averaged around 0.1%, paid search averaged 0.6%,...
by MagnoliaMediaGroup | Aug 31, 2022 | blog
Want to know the details you need to do social media well? We’re all about practical resources, so here’s a social media checklist, based on our experience over the years. General social media rules/guidelines: Keep copy authentic. While there is something to be said...
by MagnoliaMediaGroup | Jul 26, 2022 | Uncategorized
Ads, social media posts, and all sorts of websites are changing lately. The content many are beginning to favor? Video. Last year, Instagram officially announced that it was no longer a photo-sharing platform only but was instead shifting to focus on video content. ...
by MagnoliaMediaGroup | Jun 14, 2022 | blog
Recruiting volunteers can be a challenge. But we’re giving you ways to create buzz around what your nonprofit is doing to help draw in new volunteers and advocates for your cause. Volunteers make success possible In the nonprofit world, we all know the...
by MagnoliaMediaGroup | May 20, 2022 | blog
There’s more than a little misinformation out there about marketing these days. This month, we’re here to call out myths and give you the real facts – based on our firsthand experience and other trustworthy sources – about nonprofit marketing. Myth:...