by MagnoliaMediaGroup | Jan 30, 2023 | blog
Storytelling is important; in fact, it’s the core of what we do. But what IS your nonprofit’s story? And what should it be telling people? A story is not simply your mission statement, although mission statements are an important piece of your story. Your story...
by MagnoliaMediaGroup | Oct 10, 2022 | blog
The Magnolia Media Group team has been growing this year, and one of our newest members is Carlie McMann. Starting as our Brand Storyteller this June, she’s a wanderer at heart and a vital part of what we do. We asked Carlie a few fun questions; read on to find...
by MagnoliaMediaGroup | Sep 28, 2022 | blog
It’s 2022 – nobody reads their mail, right? Believe it or not, that’s not necessarily true. Nonprofitpro.com calls direct mail “the workhorse of fundraising” and states that a few years ago, response rates for email averaged around 0.1%, paid search averaged 0.6%,...
by MagnoliaMediaGroup | Aug 31, 2022 | blog
Want to know the details you need to do social media well? We’re all about practical resources, so here’s a social media checklist, based on our experience over the years. General social media rules/guidelines: Keep copy authentic. While there is something to be said...
by MagnoliaMediaGroup | Jul 26, 2022 | Uncategorized
Ads, social media posts, and all sorts of websites are changing lately. The content many are beginning to favor? Video. Last year, Instagram officially announced that it was no longer a photo-sharing platform only but was instead shifting to focus on video content. ...
