Blog
Myth-busting May: 5 marketing myths debunked
There's more than a little misinformation out there about marketing these days. This month, we're here to call out myths and give you the real facts – based on our firsthand experience and other trustworthy sources – about nonprofit marketing. Myth: All...
Why bother telling stories?
We talk a lot about telling stories, but maybe you’re not sure why. After all, isn’t storytelling just a rewording of simple facts? Yes, it is. But by communicating through stories, people not only remember facts better, they’re compelled to take action. We believe –...
Effective nonprofit social media use – and 3 tips to make it happen
Despite what you might expect, or hope, there’s no magic formula for writing great social media content. Similar to newsletters, direct mailers, and even what you have on your website, compelling content is content that’s personal, relatable, real, relevant, sometimes...
Storytelling in 2022: Getting the most out of your website
The way you tell your story has the power to draw people in to your organization’s mission. One important vehicle for showing your impact is your website, and, more specifically, through good storytelling all throughout your website. Here are some ways to do that: Put...
Storytelling in 2022: Your most valuable real estate
As 2022 is just beginning, there’s a lot of room for good – and bad – storytelling. We’re here to make sure yours is only the former. But where do you even start? Read on for our recommendations to make sure your website stands out in the right way. Your homepage as...
Nonprofit Marketing Trends for 2021 and Beyond
We’ve all experienced a big shift in the past year, and the marketing realm is no different. The pandemic has accelerated some trends, emphasized the importance of foundational basics, and more. While people have relaxed expectations in some areas (aka cell-phone...
4 Storytelling Mistakes Nonprofits Make
We've learned a thing or two here at Magnolia Media over the years. And, while every nonprofit is different in some way (just as every executive director has a different management style and personality), they tend to have some things in common. Here's what we've seen...
Telling a story that connects
Ready to share your story on social media? Together, we’ll craft a story that resonates and connects with more followers. Let’s get started: Build a strong base of social media content with basics you already have. Basics are the foundation of your storytelling and...
Magnolia Media Group Wins Three MarCom Awards!
We are pleased to announce we are the recipient of three MarCom Awards! Our $100k in 7 Days Digital Campaign for the Community Foundation for Northeast Georgia won platinum, MarCom's highest honor. In addition, a story for Home of Hope at Gwinnett Children's Shelter...
Struggling to find stories? Here are 5 places to look
You know storytelling is important to your nonprofit but you're busy. Spending time trying to think of story ideas isn't high on your list when there are other mission-critical needs screaming at you right now. That's okay - we've got your back! Here are five easy...