Blog

We’ve all experienced a big shift in the past year, and the marketing realm is no different. The pandemic has accelerated some trends, emphasized the importance of foundational basics, and more. While people have relaxed expectations in some areas (aka cell-phone...

We've learned a thing or two here at Magnolia Media over the years. And, while every nonprofit is different in some way (just as every executive director has a different management style and personality), they tend to have some things in common. Here's what we've seen...

Ready to share your story on social media? Together, we’ll craft a story that resonates and connects with more followers.  Let’s get started: Build a strong base of social media content with basics you already have. Basics are the foundation of your storytelling and...

We are pleased to announce we are the recipient of three MarCom Awards! Our $100k in 7 Days Digital Campaign for the Community Foundation for Northeast Georgia won platinum, MarCom's highest honor. In addition, a story for Home of Hope at Gwinnett Children's Shelter...

You know storytelling is important to your nonprofit but you're busy. Spending time trying to think of story ideas isn't high on your list when there are other mission-critical needs screaming at you right now. That's okay - we've got your back! Here are five easy...

Home of Hope tasked us with telling their story more effectively on social media. We began working to gather stories, create compelling, on-brand graphics, manage a small ad budget, and build a strategy that would help them reach their goal of more followers who were...

The Community Foundation for Northeast Georgia created a Coronavirus Relief Fund in March 2020, with the goal of helping raise funds that would be granted out quickly and strategically to local nonprofits. We created messaging and graphics around the fund and the...

Our Founder/Chief Storyteller Heather Loveridge recently teamed up with Amanda Sutt, CEO and Creative Director at Rock, Paper, Scissors to produce a webinar for the Community Foundation for Northeast Georgia.  They walked nonprofits through the importance of creating,...

We share billions of links every month, to tens of millions of pieces of content. As the deluge of content in our lives, and the means of accessing it, grows (Ahoy, Google Glass!), what stands out has to be increasingly compelling. Those who can create, find, and...